SEO Blog by Ahrefs Link Building Strategies & SEO Tips
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The Current State of Google PageRank & How It Evolved
by Patrick Stox on February 7, 2023 at 6:38 am
PageRank was created by Google co-founders Sergey Brin and Larry Page in 1997 when they were at Stanford University, and the name is a reference to both Larry Page and the term “webpage.” In many ways, it’s similar to a…Read more &rsaquo […]
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How to Execute the Skyscraper Technique (And Get Results)
by Si Quan Ong on February 7, 2023 at 2:42 am
With over 10,000 backlinks since the post was published, it’s fair to say that the Skyscraper Technique took the world by storm in 2015. But what is it exactly, how can you implement it, and can you still get results…Read more &rsaquo […]
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Google’s Featured Snippets: All You Need to Know to Get Them
by Michal Pecánek on February 7, 2023 at 12:28 am
Featured snippets are a special type of search result showing a quick answer to the search query at the top of Google’s results page. Google pulls this information from one of the top-ranking pages that then gets elevated to the…Read more &rsaquo […]
